Signages and logos are as important as the product of the business. It is the face. It is the first thing the customers will see, and it is the first thing they will remember. Unattractive signs will just blend on the wall and go unnoticeable by potential customers. And it means another money wasted. Make the most appealing sign and let the people remember it for the rest of their lives. Here are the tips on how to make your signage attractive.
Plan the Layout
Planning the layout of your signage is the most crucial part of creating an appealing sign. Bold and bright colors don't always mean that it is attractive. The perfect combination of at least two colors is the key. Avoid putting images and icons that can clutter your design.
Legibility
Your message should be legible even at the far distance. Use a readable font and keep the message short as well. A simple but witty tagline can be impactful.
Images
Images and graphics are an effective way to send a message without using text. It is ideal when your signage is placed near the traffic. Drivers and passengers inside moving cars have less time to read, Incorporating graphics and image in your signage smartly is effective.
Material
There are many materials you can use for your signage such as wood, banner, pvc, foam board, metal etc. Before choosing the right material, consider first the location and the kind of environment it will be exposed to.
Neon signs are widely visible around Singapore. It can be used indoors and outdoors, and attractive at nighttime.
PVC banners are most commonly used by businesses. It works well with brightly colored signages. It is flexible and accessible. Many printing services in Singapore offer pvc banners.
A new technology called UV printing has gained popularity over the years. What makes it ideal for signages is durable than regular printing and resistant to scratch. The ink dries faster; it is cheaper and environment friendly. There are a lot of services that offer UV printing in Singapore.
Location
The more visible your signage is to the people, the better. You can put your signage where people flock like transit spots, near malls and establishments, and public parks.
A good signage reflects the brand and identity of the company and its product. If the signage is lousy, what would people think about the product it advertises? Now that you know the keys to attractive sign, you can now plan and conceptualize your own!
